A concert platform where the artist gives fans a role in the show: pick a song, light up the hall with their phones, and keep a memory of the night. Six years of documents, one week with AI, one honest decision.
The idea started in 2016. By 2026 there was a brief, decks, an investor text, a new strategy and a fresh PRD from a technical partner. They described two different first products.
All documents merged into one picture. Market sizing with a bottom-up check, competitor profiles, a tour licence calculator, a crowd density simulator and a strategy-vs-PRD gap list.
Each tab is one question: the timeline, the market, the product, the money, the decision. The sliders and calculator use the strategy's own assumptions, marked as hypotheses.
The path to a pilot was about 70 person-weeks with five people, and revenue only after the pilot. The founders paused before committing a team, not after months of development.
A simplified version of the real board, rebuilt for this site.
One call, your materials, one clear next step.
Book a callReports lived in Power BI, spreadsheets and the task tracker. Seeing the picture meant opening five places and merging by hand.
One person runs a label: releases, concerts, corporate shows, content, ads, mail, rights.
Partners, deals and payments were spread across one mailbox, chats and tables. Nobody saw whose move it was.
Online booking is being set up. Your answers are ready in a message, just press send.
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